Nic's NYC Deli

You're walking into what feels like a proper Manhattan deli, except you're standing on one of the West End's busiest strips. The menu reads like a love letter to New York: overstuffed pastrami on rye, proper salt beef, the kind of sandwiches that need both hands and serious commitment. It's the sort of place where locals queue out the door at lunchtime, grabbing a seat wherever they can find one and tucking in without ceremony. The crowd's always mixed—students from the uni down the road, office workers, families—all here for unpretentious, generous food that actually delivers. You won't find faffing about with microgreens or clever plating; this is straightforward, satisfying eating done right.