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Sainsbury's

This central Broad Street supermarket's bakery section punches above its weight with fresh pastries and decent coffee at supermarket prices.

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You wouldn't expect much from a supermarket bakery, but the one tucked inside this central Broad Street Sainsbury's does the job surprisingly well. The morning pastry selection is properly fresh - their pain au chocolat actually flakes when you bite into it, and the sourdough loaves have genuine tang. It's become a reliable pit stop for town centre workers grabbing breakfast before the office, or shoppers needing a caffeine hit between errands. The coffee's nothing revolutionary, but it's hot, strong, and costs half what you'd pay at the independent spots around town. Plus, you can knock out your weekly shop at the same time. The bakery counter stays well-stocked throughout the day, and the staff know their croissants from their crumpets.

Known for

  • Fresh morning pastries and pain au chocolat
  • Decent sourdough bread
  • Affordable coffee
  • Convenient town centre location
  • Well-stocked bakery counter
4.1(2,081 reviews)
7-8 Broad St, Reading RG1 2BH, UK